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Trend Sorting – What is relevant for spas?
Hello to everyone, we hope your year is off to a good start! The years are changing so quickly now that it’s becoming more difficult to remember what year it is, and the same goes for consumer habits. Each new year brings a bevy of trend reports, which I always enjoy reading for their expert…… Continue Reading
How To Impress Clients With Valentine’s Day Special Treatments
Hopefully, you’re having a busy January with service and gift card sales for Valentine’s Day. In our recent post with Valentine’s Day Sales Tips, we shared what you can be doing to grow Valentine’s Day sales. You just need to remind the entire staff to put their best foot forward; be punctual, fully uniformed, and ready…… Continue Reading
Spa Leadership: Managing Spa Staff Vacation Time
Spring is upon us and summer is around the corner. Which means that your staff will probably be looking to take some vacation time. While everyone deserves a vacation , it can be hard to look at empty treatment rooms. Planning ahead can help you to manage the vacation season so that the spa still…… Continue Reading
What’s Your Biggest Spa Organizational Issue For 2018?
What’s your biggest organizational issue? At first glance, your response might be, “Simple, I need to clean off my desk.” But we’re talking bigger, deeper, wider organization. We’re talking processes, procedures, protocols, etc., all of those words that “organized” people use. If you’re someone whose ears slam shut when you hear those terms, we’re probably…… Continue Reading
Valentine’s Day Treatments And Tips To Increase Spa Sales
You’ve just gotten the spa put back together from the winter holidays, and the next sales event, Valentine’s Day, is coming up fast. Valentine’s is typically the smallest of the three big annual gift card events; December holidays lead the pack, followed by Mother’s Day, with the romance holiday third, but Valentine’s Day has some…… Continue Reading
It’s Time For Your Spa’s Post-Holiday Clean Up
Everyone loves the holiday season, whatever one you celebrate, but the season does have to come to an end. You may be the kind of person who likes to leave their Christmas tree up until mid-January, but the longer we drag out the holidays in a business setting, the harder it is to get the…… Continue Reading
Developing Your Spa Leadership Vision for 2018
When is the last time your spa management to-do list said “plan for tomorrow?” I don’t know about you, but I’m a list-maker. I keep piles of pads near my desk, and every day I make a list and date it. I place the high priority at the top, low at the bottom. Every other…… Continue Reading
You versus Your Spa Competition: What makes a client choose your spa?
Unless you are a resort spa, directly after the holiday season, you are likely to see some quieting in your books, and perhaps even your regulars are MIA. What is your plan to attract new consumers, and how will your spa stand out from all of the competition? You Vs. Your Competition What Makes a…… Continue Reading
Spa Therapist Salary: What should a spa therapist be paid?
Despite the lack of standard base salary, U.S. therapists earn the most worldwide. Therapists in the U.S. are the best paid in the world and can earn up to US$4,166 (€3,100, £2,700) a month. Meanwhile their counterparts in Malaysia, with the worst salaries, only bring in US$308 (€231, £200). These were the findings of Real…… Continue Reading
How to Plan an Effective Spa Discounting Strategy
Are you struggling to fill your spa appointment books, but not sure about the discounting route? Proceeding with a cautious spa discounting strategy is the best plan. Discounted pricing has become an important marketing tool in the battle to attract new clients, and keep the ones you’ve got. But it’s an undeniable fact that discounts…… Continue Reading
Thought Leadership Learn from us in our blog and presentations.… Continue Reading
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About Us Meet Lisa Starr, Wynne Business consultant.… Continue Reading