BUSINESS AND MANAGEMENT RESOURCES FOR EXPERIENTIAL ENTERPRISES
Spas, Wellness, Health, Fitness, Retail and Hospitality

TOOLS AND RESOURCES

Articles from the Wynne Business Blog

Post-Holiday Spa Clean Up

It’s Time For Your Spa’s Post-Holiday Clean Up

Everyone loves the holiday season, whatever one you celebrate,…
December 26, 2017/by lstarr@wynnebusiness.com

Developing Your Spa Leadership Vision

When is the last time your spa management to-do list said “plan…
December 17, 2017/by lstarr@wynnebusiness.com
Spa-Therapist-Salary

Spa Therapist Salary: What should a spa therapist be paid?

Despite the lack of standard base salary, U.S. therapists earn…
December 4, 2017/by lstarr@wynnebusiness.com
Spa Services

How to Plan an Effective Spa Discounting Strategy

Are you struggling to fill your spa appointment books, but not…
November 27, 2017/by lstarr@wynnebusiness.com
Spa Success In Unlikely Places

Spa Success In Unlikely Places

One of the crucial issues in spa marketing is to create a promise…
November 13, 2017/by lstarr@wynnebusiness.com
Gift Card Accounting Processes

Get Your Gift Card Accounting Processes Ready For The Holidays

Do you have big plans for all of the money you received from…
October 23, 2017/by lstarr@wynnebusiness.com
Spa-Operations

How Spas Help Battle Aging Using Non-Medical Methods

The International Spa Association defines the word ‘spa’…
October 16, 2017/by lstarr@wynnebusiness.com
Global Wellness Forecast

Global Wellness Forecast

What is the forecast for Global Wellness?

You cannot open…
October 9, 2017/by lstarr@wynnebusiness.com
Live Spa Staff Training

Spa Startups: They’re ba-aack!

The recession may have battered the spa industry and shut down…
June 11, 2015/by lstarr@wynnebusiness.com
Spa Workplace Wellness

6 Ways Spas Don’t Practice Workplace Wellness

This year's Global Wellness Institute Summit in Mexico City…
April 9, 2015/by lstarr@wynnebusiness.com
World Class Spa Structure

The Second Ingredient of World Class CX: Structure

We've been talking about Core Values, the nutrients that "feed"…
April 9, 2015/by lstarr@wynnebusiness.com
Gift Card Accounting Processes

Gift Card Accounting Best Practices with Lisa Starr

Just in time for the Mother's Day gift selling season, Lisa's…
March 27, 2015/by lstarr@wynnebusiness.com

Advanced Training

Spa Concierge Finishing School Sidebar
SDMI Training
Performance Optimization Program

One:One Consulting

Wynne Business offers customized consulting services onsite, offsite, and remote services. We will help you transform your spa retailing into a powerful revenue stream and client retention strategy.

eBooks | Guides | Presentations

Download eBooks, guides and presentations to help grow your business.

Presentations at Global Events - Trending Topics

Thalgo La Beaute Marine
BeautyWorld Middle East
South American Spa Association
Balkin Spa Summit
TCongresso Brasileiro de Spas
Professional Beauty London
Spa China
Skin Inc Face and Body
Esthetics Cosmetics and Spa
Cosmoprof
Healing Hotels of the World
Asia Spa
Finding Five Star Spa Employees
Smart Retailing for Spas
Rediscover Spas - What lies ahead
Revenue Growth for Spas
Spa Inventory Management Basics
Demystifying Your Income Statement
Show Me The Money Spa Planning
World Halotherapy Symposium

eBooks & Guides

How To Open A Day Spa

Advanced Training

SDMI Training
Performance Optimization Program
Spa Concierge Finishing School Sidebar

Featured articles

European Spa Magazine

Click a publication to see our published articles

Lisa Starr Featured on Booker
Lisa Starr American Spa
Lisa Starr Day Spa Magazine
Lisa Starr Spa China Magazine
Lisa Starr Spa Opportunities
Lisa Starr Spa Business
We Work Well Blog

Advanced Training

SDMI Training
Spa Concierge Finishing School Sidebar
Performance Optimization Program

One:One Consulting

Wynne Business offers customized consulting services onsite, offsite, and remote services. We will help you transform your spa retailing into a powerful revenue stream and client retention strategy.

Featured Videos

Industry videos and interviews featuring Wynne Business

We Work Well Vendor Interviews

Lisa Starr – Grow Work Educator, Video Series

Mindbody Spa Reopening Guidelines Videos

Lisa Starr – Mindbody, Video Series

The Spa Buzz, In Community Virtual Retreat: Looking Ahead

Micro Learning Videos

Learn a new tactic or best practice in minutes.

How To Hold Effective Spa Client Consultations

What Does It Mean To Be A Spa Professional?

How A Spa Consultant Can Help Grow Your Spa Business

What Makes Some Spas So Successful?

How To Hire The Right Spa Therapists

Spa Concierge Training for Front Desk Staff

Retailing: The Positive Effects On Spa Staff

Watch more spa design and development training on our YouTube Channel here: Wynne Business.

From Our Friends At Spa Industry Association

Industry training featuring Lisa Starr

Interview with Spa Industry Association – Spa Retailing Part I

Interview with Spa Industry Association: Spa Retailing Part II

Interview with Spa Industry Association: Marketing Vision

Interview with Spa Industry Association: Front Desk

Interview with Spa Industry Association: Human Resources

Interview with Spa Industry Association: Spa Compensation

Interview with Spa Industry Association: Survive and Thrive

Advanced Training

Spa Concierge Finishing School Sidebar
SDMI Training
Performance Optimization Program

One:One Consulting

Wynne Business offers customized consulting services onsite, offsite, and remote services. We will help you transform your spa into a world-class spa experience.

Spa Leaders Recommended Reading List (Download List)

The One-Minute Manager, Ken Blanchard & Spencer Johnson

The Seven Habits of Highly Effective People, Stephen Covey

Emotional Intelligence, Daniel Goleman

The Handbook of Coaching: A Comprehensive Resource Guide, Frederic M. Hudson

Who Moved My Cheese?, Ken Blanchard & Spencer Johnson

Good to Great, Jim Collins

Built to Last, Jim Collins & Jerry Porras

The Tipping Point, Malcolm Gladwell

Why We Buy, Paco Underhill

The Experience Economy, James H. Gilmore, B. Joseph Pine

The Starbucks Experience, Joseph Michelli

Setting the Table, Danny Meyer

Predictably Irrational, Dan Ariely

The Ultimate Question, Fred Reicheld

The Power of Habit, Charles Duhigg

The Buddha Walks Into the Office, Lodro Rinzler

Leaders Eat Last, Simon Sinek

The Black Swan, Nassim, Nicholas Taleb

Experimental Marketing, Bernd Schmitt

The Motivation Myth, Jeff Haden

The Big Book of Customer Service Training Games, Carlaw & Deming

Mastering the Rockefeller Habits, Verne Harnish

Topgrading, Bradford Smart

COVID-19 Resources

Come back and visit again, we update this page regularly. 

Facility Reopening Info

MindbodyBusiness has published The COVID-19 Survival Guide for Salons and Spas: How to Protect Employees and Clients for the Long Term

Lisa Starr shares her expert advice with MindbodyOnline on how to approach reopening your spa with a focus on practical, actionable issues.

Lisa StarrKimberly Kendell Powell, Grant Jones and Laura Krohn collaborate in this We Work Well #GrowWell webinar, an informative conversation on the reopening of their spas and wellness centers.

Excellent resources & templates from ISPA on re-opening steps.

Lisa Starr, Chris Nedza and KK Hart discuss spa and salon reopening considerations in this MindbodyOnline webinar.

Spa operations software company MindbodyOnline has released an extensive reopening guide

Federation of State Massage Therapy Boards has released their Massage and Bodywork Guidelines for Practice with COVID-19 Considerations

Government Support

Government Response to Coronavirus, COVID-19, containing the latest official information from the Coronavirus (COVID-19) Task Force at the White House.

What the $2 trillion stimulus means for you — and how the ‘recovery rebates’ to households will be calculated.

Business Support

Small Business Guidance & Loan Resources here.

Leading in This Unprecedented Moment: 8 Wellbeing Leadership Strategies for Responding to COVID-19, By Renee Moorefield, CEO, Wisdom Works Group & Chair, Wellness at Work Initiative, Global Wellness Institute (GWI)

SBA EIDL (Injury Disaster Loans) Preparation Checklist

The U.S. Department of Labor’s resources to help workers and employers prepare for and respond to the COVID-19 virus.

Facebook’s Small Business Resilience Toolkit: A toolkit to help your Small Business prepare for a disaster.

LinkedIn’s 5 Ways To Save Your Medical Spa Business During the COVID-19 Pandemic

Salon & Spa Sanitation – 3 brief videos from Rejuvenate Disinfectants

Facebook for Business Resource Hub

MindbodyOnline offers Upcoming Meetups to Help You Navigate COVID-19

Hospitality in the Time of Coronavirus – 1 hr video with experts from Hotel Business Magazine

Lisa Starr on Managing Through the Crisis

Ways Small Businesses are aiding their employees and communities

Small business owners are doing all they can to support their workers during this coronavirus pandemic.

Retail Business Assistance

Faire offers this calculator to understand the potential impact of COVID-19 on your business and see immediate next steps you can take.

A plethora of webinars from Total Retail on how COVID-19 is affecting all topics retail: keeping strong connections with customers, e-commerce, and brand reputation.

Personal Wellness

Positive mental wellness strategies from Thrive Global

Links to a variety of wellbeing tips and strategies from Watermark

Article and links on the importance of optimism from Susie Ellis

Study results on boosting immunity through exercise from the Global Wellness Institute

Free initiatives and sites for home fitness activities from Spa Advisor

Vendors & Resource Partners 

Daily updates on cosmetic and beauty supply chain and business impacts from Global Cosmetic Industry magazine

Brand marketing do’s and don’ts for social media

GSN PLANET launched this COVID-19 SUSTAINABILITY GUIDE which provides inspiration and practical options for businesses and practitioners to evolve during a pandemic that is focused on products and services that are eco-friendly and offer alternative revenue streams. The ultimate goal of this guide is to help those within the spa and wellness industry to make well-informed, environmentally and socially-conscious decisions.

Additional sites for a wealth of information

The Global Wellness Institute’s Positively Well collection of articles, thoughts and resources on optimism and positivity

MindBodyOnline offers a wealth of webinars, blogs, videos and templates on managing and leading through the crisis, especially oriented to fitness, salon & spa businesses

Salon-oriented tactical business management information from Stephen Gomez

Entrepreneur.com’s great collection of free and low-priced videos on business management topics, both current and general

Oriented to retailers, the NYNOW site has a huge menu of country, state, local and business-related information and resources

World Spa & Wellness’s Virtual Spa Week – links to a series of video lectures and roundtables by spa experts