Season 5: Well Defined: Wellness Media Today

Well Defined co-founders Julie Keller Callaghan and Heather Mikesell join Lisa Starr in this StarrCast Podcast episode.

Episode Summary:

Now that “wellness” is front and center, you can find the term everywhere. While that’s probably a good thing, it can also create confusion for those seeking information online. Julie Keller Callaghan and Heather Mikesell of Well Defined discuss how they position their website, and the process of sifting through information to provide content that is relevant for both consumers and professionals.

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