Resources

Business and management resources for experiential enterprises.

Blog

China’s Wellness Revolution: How Hospitality Is Being Redefined
Wellness has evolved from an optional amenity to a core driver of luxury hospitality. In China, this transformation is particularly…
Now what? Spa management resources and thoughts
Greetings, and I wish it was under different circumstances. I hope you will take 2 minutes to read this, and…
Understanding the Ever-Growing Massage-Spa Divide
This fall, the spa and wellness industry received some eagerly-awaited performance data at two industry conferences; the International Spa Association…

Publications

Articles by Lisa Starr in spa and wellness publications

Spa People: Dave Asprey
Just back from Dave Asprey’s Beyond Biohacking Conference, now in its 14th year.
Stacked for Impact
Lisa Starr tries the Ammortal Chamber to see whether layering 10 modalities into one experience really delivers more.
Puradies: Hotel Spa, Nature Recharged
Lisa Starr visits eco-resort Puradies to see how selective spa and wellness developments are creating year-round value and driving double-digit growth.
China Wellness and Spa
Lisa Starr reports on the 2025 China Wellness and Spa Summit and Awards

Ebooks

The Spa Owner’s Playbook...
A Guide To Running a Profitable Spa or Wellness Business
How To Open A Day Spa...
Are you thinking about opening a new day spa? Get started in the right direction with our eBook.

Presentations

Download these presentations to help grow your business.

Presentations
Demystifying Your Income Statement
Presentations
Finding and Nurturing 5 Star Employees
Presentations
Found Money: Inventory Management
Presentations
Future Spa & Wellness
Presentations
Holistic Leadership
Presentations
Is Your Medical Spa ‘Worth It?’
Presentations
Rediscover Spas
Presentations
Revenu Growth for Spas
Presentations
Smart Retailing and Your Bottom Line
Presentations
Treatment Menus that Drive Sales

Recommended Reading

Spa Leaders Recommended Reading List